Wednesday, 26 January 2011

eskimosoup Case Study: Strike for Health

Here's the third in our series, showcasing a few of our projects. Today, we have Strike for Health, a project eskimosoup delivered with NHS Hull. This featured the popular martial arts performance duo from Britain's Got Talent.

The Challenge

Develop an ongoing and effective marketing approach through which Strike working with NHS Hull can educate, inspire and call to action positive behaviours relating to health and aspiration amongst over 500 young people in Hull.

The Approach

eskimosoup developed a Strike for Health brand and “The Path to Success”; a system through which young people are assisted with life goal setting, supported and given feedback.

This was supported through a programme of high profile events, media relations campaign and a programme of events working with schools in Hull, commencing in 2011.

Learn more about Strike for Health at

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