eskimosoup have supported health officials in Hull to launch a short film to help men in the city understand depression and its effect on their lives.
The DVD, entitled Peter’s Story has been created by NHS Hull, and has been three years in the making. Today is the launch for the film which is being held at Victory Leisure Homes in Stoneferry Road, Hull, so that it can be seen by a group of men from Hull in their natural work setting.
The aim of this film is to encourage men aged 25-50 to think and talk about issues relating to their mental health and wellbeing. The story specifically looks at depression and suicidal feelings, and is one of a number of suicide prevention initiatives in Hull which has been developed in response to the findings of NHS Hull’s annual suicide audit.
eskimosoup tendered for, and were awarded the contract to manage the marketing of the resource to the target group of men in Hull for 12 months.
Today’s launch was attended by health professionals, employers, charities and academics working in the field of mental health. It has gathered a very strong level of interest from the local and regional media online, press, radio and TV.
For more information about the film, visit www.peters-story.co.uk or call Richard Quelch, Marketing and Events Manager on 01482 223866
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